It's Halloween Time, folks

It is the most frightful time of the year in all worlds.

Let's Get Spooky

Same as the previous type of content, this was done mainly to convey all specific and "may-have-missed" types of info that some customers will always miss due to their chores.

Added more specific lore-based information and conveyed the long read in a more simplistic and easy-to-memorize format. Customers were anticipated the days before the actual start of sales, which later caused a spike in profits.

Content Type

Storytelling

Project Type

Website

Business Type

Gaming Platform

Key Takeaways

  • 2K visitors within 12 hours
  • Relaxing & interesting content
  • Post-engagement up to 6K visits
  • Simple engagement, long-term loyalty